SAGE: Sequence-level Adaptive Gradient Evolution for Generative Recommendation

Abstract: While works such as OneRec have validated the scaling laws of LLMs in recommender systems, they rely on a cumbersome separate vocabulary. This dependency prevents the model architecture from reusing native LLM vocabularies, resulting in high maintenance costs and poor scalability. In response, we aim to efficiently reuse open-source LLM architectures without constructing a separate tokenization vocabulary. Furthermore, we identify that the optimization strategy of OneRec Gradient Bounded Policy Optimization (GBPO),suffers from a "Symmetric Conservatism" problem: its static gradient boundaries structurally suppress the update momentum required for cold-start items and fail to prevent diversity collapse in high-noise environments.To address this issue, we propose SAGE (Sequence-level Adaptive Gradient Evolution), a unified optimization framework tailored for list-wise generative recommendation. SAGE introduces two key innovations:(1) Sequence-level Signal Decoupling: By combining a geometric mean importance ratio with decoupled multi-objective advantages, we eliminate token-level variance and resolve the "Reward Collapse" problem. (2) Asymmetric Adaptive Dynamics: We construct a dynamic gradient manifold that applies a "Boost Factor" to high-potential cold start items to achieve super-linear updates and employs an "Entropy Aware Penalty" to break information cocoons. Theoretical analysis and empirical results demonstrate that SAGE effectively unblocks cold-start traffic and sustains recommendation diversity, all while retaining the numerical stability of GBPO.